SHOP TREATMENT

Too busy to be frizzy. Get on your OUAI to being frizz-free with Anti-Frizz Crème. Made with Upcycled Jackfruit, Beetroot Extract & plant based polymer for long-lasting frizz control & intense thermal protection.

Stop flaking on your plans. This gentle shampoo formulated with salicylic acid helps reduce flaking, itching, and irritation associated with dandruff while leaving hair feeling clean and soft.

Flaking happens, but don’t make it a habit. Our new Anti-Dandruff Shampoo uses 2% Salicylic Acid to fight flakes, itching and irritation from dandruff and soothe dry scalps. 100% of participants agreed they see less flakes on their scalp and hair.* This is not your average Anti-Dandruff Shampoo. So, what are you OUAI-ting for? Do More Than Drugstore™

After 28 days of use,

• 100% of participants agreed they see less flakes on their scalp and hair.
• 100% of participants agreed their scalp feels noticeably healthier.
• 100% of participants agreed OUAI Anti-Dandruff Shampoo helps reduce the appearance of flaking associated with dandruff.
• 100% of participants agreed OUAI Anti-Dandruff Shampoo reduces the appearance of flakiness.
• 100% of participants agreed Anti-Dandruff Shampoo helps reduce irritation associated with dandruff.
• 100% of participants agreed their scalp feels less itchy.
• 100% of participants agreed their scalp feels less irritated.

*According to a clinical study of 25 participants

Too busy to be frizzy. Get on your OUAI to being frizz-free with Anti-Frizz Crème. Made with Upcycled Jackfruit, Beetroot Extract & plant based polymer for long-lasting frizz control & intense thermal protection.

Your hair has better things to do than be frizzy. Anti-Frizz Crème is here to give you immediate frizz control & keep it a-OUAI for up to 72 hours. To top it off, it will also give you heat protection, moisturize & hydrate hair and help reduce & repair split ends. Get ready to frizz-free up your schedule.

Key Benefits:
Provides immediate frizz reduction & lasts for up to 72 hours
Provides heat protection up to 450°F/232°C
Moisturizes & hydrates hair
Reduces & helps repair split ends

Results:
90% said hair looks less frizzy
93% said Anti-Frizz Crème leaves hair feeling moisturized
97% said hair feels soft

*According to a consumer perception study of 103 participants

Bond Repair Balm reverses hair damage in just 3 minutes.* Use it in the shower to strengthen & repair broken bonds so you can get out of the door & get on your OUAI with healthy hair.

Reverses damage in 3 minutes*

90% said their hair feels healthier after first use*

*Results based on a consumer perception study of 106 participants

Bond Repair Balm Travel reverses hair damage in just 3 minutes.* Use it in the shower to strengthen & repair broken bonds so you can get out of the door & get on your OUAI with healthy hair.

Reverses damage in 3 minutes*

90% said their hair feels healthier after first use*

*Results based on a consumer perception study of 106 participants

This clarifying shampoo deeply cleanses away dirt, oil, and product buildup with detoxifying apple cider vinegar and hair-strengthening keratin.

Been on a dry shampoo binge? This concentrated shampoo with apple cider vinegar will deeply cleanse away dirt, oil, and impurities. It also removes buildup from styling products and hard water deposits. Leaves hair feeling refreshed and super clean. Here’s your fresh start, see you next week.

Detox your OUAI by pairing it with your favorite hair shampoo 1-2x a week as a deep cleansing clarifying treatment or use in place of your main shampoo for more oily hair types as needed!

Been on a dry shampoo binge?

This concentrated shampoo with apple cider vinegar will deeply cleanse away dirt, oil, and impurities.

It also removes buildup from styling products and hard water deposits to leave hair feeling refreshed and super clean.

This new jumbo size delivers 60% more of the shampoo you love, now with an easy-to-use pump.

Save 35% on the Drop OUAI Every Day Kit & stock up on a 90-day supply (3 bottles) of Scalp Serum. This Scalp Serum deeply penetrates the scalp to balance & hydrate while soothing scalp irritation. Made for precise application and quick absorption, this soothing formula won’t ever mess with your hair style or OUAI you down. It uses Red Clover Flower Extract, Peptides and an Adaptogenic Blend with Hyaluronic Acid to create an ideal environment for hair to thrive. 

A 90-day supply helps you commit to a consistent daily routine for lasting results & thicker, fuller-looking hair in as early as 90 days:  

• 100% of users showed improvement in the look of fuller, thicker hair*

 90% of users showed improvement in health of their scalp*
*Based on a 16-week expert grading study performed on 32 subjects

You are doing fine. This lightweight conditioner for fine hair is infused with keratin, biotin, and chia seed oil to strengthen and volumize so you and your hair can start living a fuller life. Pair with Fine Shampoo for best results.

A lightweight conditioner that adds volume, softness and strength to fine hair types. So you can say “I’m fine” and mean it. Refill pouches that use approximately 60% less plastic than rigid plastic bottles.

Product details

Keep your locks lush yet lifted with this lightweight conditioner for fine hair types looking to achieve fuller hair. Infused with keratin, biotin, and chia seed oil so you can give your hair the softness and volume it always craved without the extra weight.

Want moisture that won’t OUAI you down? This mask was made for fine to medium strands to hydrate, fight frizz, and repair damage for smoother, healthier hair.

Ready to split up with split ends? This repairing mask instantly restores hydration, calms frizz, and strengthens fine/medium hair. Formulated with a nourishing blend of shea butter, panthenol, and hydrolyzed keratin, it leaves hair soft, shiny, and healthy without weighing it down. No baggage, just beautiful hair.

HOW TO USE

Squeeze out excess water from freshly cleansed hair.

Apply a quarter-size amount, starting from the ends and working to the roots.

Chill out for 5 minutes, then rinse with cool water to lock in moisture and shine.

This travel size mask was made for fine to medium strands to hydrate, fight frizz, and repair damage for smoother, healthier hair.

Ready to split up with split ends? This repairing mask instantly restores hydration, calms frizz, and strengthens fine/medium hair. Formulated with a nourishing blend of shea butter, panthenol, and hydrolyzed keratin, it leaves hair soft, shiny, and healthy without weighing it down. No baggage, just beautiful hair.

HOW TO USE

Squeeze out excess water from freshly cleansed hair.

Apply a quarter-size amount, starting from the ends and working to the roots.

Chill out for 5 minutes, then rinse with cool water to lock in moisture and shine.

All they want for OUAI-MAS is this. The Greatest Hits Holiday Kit features a travel size Detox Shampoo, 3 travel size Leave In Conditioners in St. Barts, North Bondi and Melrose Place scent, travel size Hair Oil, travel size Bond Repair Balm, travel size Super Dry Shampoo Melrose Place, travel size Wave Spray, travel size Curl Crème and our limited-edition Holiday Pouch, for just $99 ($191 value).

Glow all out. This multi-tasking at-home Hair Gloss will give you immediate shine while providing the healthy hair benefits like protecting against color fading, helping treat damage and providing heat protection. Plus, you’ll see the results for up to 3 washes.

Key Benefits:
-Provides immediate shine
-Helps treat damage
-Enhances color vibrancy
-Helps to protects against color fading
-Provides heat protection up to 450°F/ 232°C

-85% of participants agreed hair looks shiny
-87% of participants agreed Hair Gloss adds shine to hair
-85% of participants agreed hair looks healthier
-90% of participants agreed hair appears smoother
*According to a consumer perception study of 103 participants

This ultra-lightweight hair oil is color-safe and provides heat protection while fighting frizz and smoothing hair.

Fight your frizz, achieve a sleek, high-gloss finish, and protect your hair from heat damage and color fading with our best-selling Hair Oil, infused with a blend of African galanga, ama, and Asian borage oils.